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Most businesses are tracking something—but not always the right things. The truth is, inaccurate or irrelevant metrics can quietly drain your time, distort decisions, and slow growth. In today’s post, we’re breaking down the most common analytics mistakes and how to make sure the numbers you’re watching actually move your business forward.

Knowing your metrics isn’t the same as knowing whether they’re actually working. Many businesses track data, but few measure the right indicators well enough to guide real decisions. In today’s post, we break down how to evaluate the health, accuracy, and true impact of your KPIs—so your data starts working for you.

The future of business is predictive — but most companies aren’t prepared. Predictive analytics is rapidly becoming the #1 competitive advantage heading into 2026. By forecasting customer behavior, identifying risks before they happen, and optimizing operations in real time, businesses can make smarter, faster decisions. But the real question is: Are you ready for it?

Every business collects data, but only the strongest brands know how to turn those numbers into daily, actionable decisions. When you understand what your metrics are really telling you, you stop guessing and start operating with clarity, confidence, and consistency. In today’s blog, Michael Grismore breaks down how to use data as a decision-making tool—not just a report.

Turning data into daily decisions = consistent growth. Here’s how to make your analytics actionable starting today.

You might be making these 3 analytics mistakes without realizing it 👀 Fix them now, and your Q1 data will thank you later.

Your 2025 metrics aren’t just history—they’re a forecast. Here’s what they’re trying to tell you before you plan 2026

Most brands collect data. Only a few use it effectively. Here are 3 data habits that separate growing companies from stagnant ones.

Don’t wait until January to get strategic. Your 2025 data is full of insights you can use now to start 2026 strong.

In 2025, the global food supply chain faces its greatest test in decades. Commodity prices remain volatile, geopolitical trade routes are shifting, and the world’s four agribusiness powerhouses—ADM, Bunge, Cargill, and Louis Dreyfus—collectively influence more than 80 percent of international grain trade. As Founder of Go Analytics , I’ve spent over 20 years analyzing these markets. Here’s what the ABCD companies  tell us about the future of food security and how their moveme