How to Know Your Metrics Are Actually Working

Not all metrics matter.

Some metrics make you feel good.

Others make you money.

The trick is knowing the difference.

1. Good Metrics Are Connected to Revenue

If a metric doesn’t affect revenue, retention, or operational efficiency, it may be a distraction.

2. Good Metrics Are Actionable

A metric should tell you what to do next.

If you can’t take action from it… it’s the wrong metric.

3. Good Metrics Are Trackable Over Time

Trends matter more than snapshots.

4. Good Metrics Reveal Cause and Effect

You should be able to see how each action impacts a result.

Final Thought

Companies who choose the right metrics scale faster — because they’re measuring what matters.

Need help choosing the right KPIs for 2026?Reach out to Michael Grismore at Go Analytics.

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